According to an article published by TheNextWeb.com, Facebook Live is on course to reach more daily viewers than YouTube in the near future. Currently, Facebook Live reaches 4 billion+ daily users – it took YouTube 7 years to reach this volume.
An example that recently made the news is the Chewbacca video that just became the most-watched video ever on Facebook Live, reeling in 50 million+ views and 1.4+ million shares. FaceVider and Rico Glover, “The Social Media Superman”, are hoping examples like this offer marketers and business owners an idea of what structured content marketing can do for their companies.
Even the media is finding ways to leverage Facebook Live to entice viewers. For example, C-SPAN used Facebook Live to broadcast the Democrat’s recent House of Representatives’ sit-in.
Now, Facebook is taking Live to the next level and ensuring that it’s not going anywhere. They’ve just created $50+ million in contracts with almost 140 video creators, including CNN, New York Times, Kevin Hart, Gordon Ramsay, and other media companies and celebrities.
Since it’s clear that Facebook intends to continue pushing Live, it’s also clear that content creators across the board have a new and powerful tool for their arsenal. The Invasion of Live Video Streaming, co-written by video marketing agency FaceVider and social media marketing extraordinaire Rico Glover, offers marketers and business owners a precise picture of what this looks like.
According to Glover, “Just as Ted Turner changed television with the first 24-hour cable news network, Mark Zuckerberg is changing all media with Facebook Live. Now, anyone with an idea, Facebook Live, and a phone can become a FaceVider and reach hundreds or millions in real time.”
FaceVider makes it possible for marketers and companies to leverage the full potential of Facebook Live to engage audiences, and Glover, who has worked on record-breaking digital marketing campaigns, highly recommends that companies leverage Facebook Live if they aren’t already.
The Invasion of Live Video Streaming demonstrates the history of live video streaming, along with its rapid growth and the success stories of companies who’ve leveraged tactics such as Facebook Live. More information can be found at www.FaceVider.com.
About Rico Glover
Rico Glover is an action-oriented digital marketing expert whose career includes leading companies to soar beyond their goals as a social community manager, customer acquisition specialist, content/email marketing specialist, and social media and Facebook marketing professional.
