Vitamin Guru Debuts Pet Minerals After Finding Few Good Supplements for His Dog

Industry: Pets

Owner of a nutritional supplement company for humans launches a line of pet supplements after his dog’s health issues exposed a void in the market.

Oakley, UT (PRUnderground) August 27th, 2019

They say necessity is the mother of invention, and it was the needs of his dog that spurred Erik Johnston to develop his own pet supplements company known as Pet Minerals.

Pet Minerals offers veterinarian-formulated vitamins and minerals for cats and dogs. The organic pet supplements give animals the nutrients that can’t be found in grocery store food but are essential for their vitality and longevity.

Several years ago, Johnston was just another pet owner who happened to own a company known as ZPTech that specialized in nutritional supplements for humans. His Chesapeake Retriever, Gunner, started throwing up his food, and Johnston also noticed blood in the dog’s stool. Gunner’s veterinarian found cancer in the dog’s stomach and performed surgery to remove it.

After the operation, the vet prescribed a high-quality vitamin powder that helped Gunner heal. Johnston found himself wondering how he could find an over-the-counter version of this concoction to sustain Gunner throughout his full recovery and beyond.

Since Johnston knew a thing or two about vitamins due to his nutritional supplement business for humans, he began analyzing the grocery store-variety dog food that he had been feeding Gunner — including canned meat and bagged kibbles. He found it to be stuffed with fillers and largely devoid of the pure minerals that were essential to optimal dog health.

As he reached out for high-quality supplements at pet stores and on the internet, he hit a series of dead ends. None possessed the full range of complex minerals that his dog needed.

After extensive research, Johnston teamed up with VetriScience — the top-ranked pet vitamin company in the country and a household name among veterinary professionals — to launch Pet Minerals. Today, the company is delivering its cutting-edge products to veterinarians and pet owners across the U.S. They can expedite healing after veterinary procedures and fortify pets against many health problems — including those that are unique to pedigree breeds.

Johnston said that he never set out to bring his expertise to the animal kingdom, but he couldn’t walk away from the void he discovered.

“I know how much of a difference good dog vitamin supplements made in my own dog’s life, and it’s gratifying to bring them to other animals and improve their well-being,” said Johnston.

Pet Minerals’ organic cat and dog supplements come in easy-to-digest forms, such as chewables and powder, and support eye function, dental health, heart health, nail and coat growth, joint lubrication, bone strength, and more.

To see Pet Minerals’ full range of products, including multi-vitamin and mineral powder with m-states, amino acids, fish oils, omegas, vitamin b complex, taurine (for cats) and more, visit

About Pet Mineral Laboratories

Pet Mineral Laboratories supplements are veterinary-grade products created by skilled laboratory technicians for optimal dog and cat health. Their goal is to help pets look and feel their best, with plenty of pep and vitality. Beloved pets are important members of the family and deserve the same great care and nutrition as humans.

The statements made regarding these products have not been evaluated by the Food and Drug Administration. This press release is not intended to be a substitute for professional veterinarian advice, diagnosis, or treatment. Always seek the advice of your veterinarian regarding the medical condition of your pet and before administering any new supplement to your pet. The news site hosting this press release is not associated with Pet Mineral Laboratories. It is merely publishing a press release announcement submitted by a company, without any stated or implied endorsement of the product or service.

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