Aurora Launches Nutritionist-Formulated Supplements for Improving Productivity in the Morning

The story of Aurora may be seen as an example of how “the obstacle becomes the way”. Its founder, Tom Mucklow, came up with the idea of developing potent supplements for helping to improve focus and productivity in the morning while trying to upgrade his own daily routine. So, while exploring different ways to combat his morning fatigue, he found both the boost he needed and the basis for building his own brand.

The result is Morning Light.

Morning Light contains 6 potent adaptogens (ashwagandha, guayusa, maca root, tulsi/holy basil, rhodiola rosea, and shilajit) herbs used for millennia to help sharpen one’s focus and boost productivity. The formula is enriched even more with a full B vitamin complex. Taking a full B vitamin complex is thought to enhance metabolic output since these vitamins can help the body break down food and convert it into energy. This is the main way in which these vitamins can support a much-needed boost in alertness and motivation.

Aurora uses adaptogenic herbs to provide efficacy to their products. Adaptogens are botanical-based substances that research shows can help with dealing with emotional, mental, and physical stress. As their name implies, these substances can help improve the way we adapt to the different types of stressors. And since mornings are usually the time of day when cortisol levels peak, anything that can counteract stress is more than welcome.

Apart from being a great way to help set a strong mindset in the morning, these supplements can also increase the energy levels throughout most of the day. The ingredients work in synergy with the body, thus providing a stable plateau of improved vitality after only one month of use.

Less fatigue and more focus are two things people usually want to improve about their mornings, so along with a healthy sleep schedule, a healthy diet, and a functional exercise routine, these supplements can help consumers not only tolerate, but conquer the rhythm of their mornings.

The team behind Aurora also produces The Matinee, a morning wellness blog focused on helping people set and build routines, as well as providing information on how to feel better and more productive first thing.

Disclaimer: The statements made regarding this product have not been evaluated by the Food and Drug Administration. The efficacy of these products has not been confirmed by FDA-approved research. These products are not intended to diagnose, treat, cure or prevent any disease. All information presented here is not meant as a substitute for or alternative to information from healthcare practitioners. Please consult your doctor before using any product. The news site hosting this press release is not associated with Aurora. It is merely publishing a press release announcement submitted by a company, without any stated or implied endorsement of the product or service.