Traverse Bay Farms Updates Dried Cherries Product Packaging
Industry: Food & Drink
Traverse Bay Farms, the winner of 35+ national food awards at America’s largest and most competitive food competitions introduces label redesign with a new look and new products.
Bellaire, MI (PRUnderground) January 24th, 2022
Traverse Bay Farms announces a label redesign for dried cherries and other new products for their nationally award-winning line of gourmet and fruit products. The label redesign with include dried cherries, tart cherry juice, cherry capsules and other products. The company has won 35+ national food awards at America’s largest and most competitive food competitions. The first label redesign is the dried tart cherries. Other label redesigns are in the works and should be released soon.
According to Andy LaPointe, Managing Director, “Since our founding in 2001, we have always true-to-form labels and packaging that reflects our award-winning and all-natural products. The first design in our rollout is the Traverse Bay Farms Dried Cherries. This is the first of many package redesign for the dried fruit products in the last several years.”
Mr. LaPointe continued, “We have several other label redesigns and new product launches on deck and ready to be introduced. The new relabel rollouts will continue throughout the next several weeks. Our communication with our customers and retail partners is vital to continue to share the story about our nationally award winning products. “
About Traverse Bay Farms / Fruit Advantage
Traverse Bay Farms is America’s #1 award-winning superfruit brand, recognized with 38+ national food awards for flavor and quality. Family-owned in Northern Michigan, we provide fruit-forward gourmet foods and wellness products using as much Michigan-grown fruit as possible—USA cherries.
Our lineup features fruit salsas, fruit barbecue sauces, no-added-sugar dried cherries and blueberries, and our renowned tart cherry juice concentrate—bottled in glass and backed by the industry’s first and only sediment-free guarantee. We also publish educational resources to help customers enjoy healthy lifestyles, understand the science behind cherries and other superfruits.
About Fruit Advantage
Fruit Advantage®, our sister brand, offers fruit-based supplements formulated to support everyday wellness. Offerings include tart cherry, wild blueberry, and pomegranate capsules. Cherry Prime™ — Complete Muscle & Joint Complex uniquely combines tart cherries with glucosamine and chondroitin to help support joint comfort and active recovery.*
- 38+ national food awards
- Glass-bottled cherry juice with a sediment-free guarantee
- As much Michigan-grown fruit as possible; USA-grown ingredients
- Two year-round retail stores in Bellaire and Elk Rapids, Michigan
- 24/7 live phone customer service: 1-877-746-7477
Learn more at TraverseBayFarms.com.


