AgTracer Provides Covid-19 Tracing for the Food Industry

AgTracer combines product authenticity and ingredient verification with brand loyalty. Providing transparency and traceability for the food you eat. Since the outbreak of Covid-19, the coronavirus, consumers want to know if the food they eat has been in a place that has had a Covid-19 outbreak. AgTracer answers this question by providing food tracing solutions.

AgTracer service delivers ​cloud-​based technology to allow retail consumers complete traceability, transparency, authenticity and quality in the food they eat. ​

This allows ​farmers, artisan food and beverage producers (micro-breweries, distilleries and wineries), farm-to-table restaurants and retailers, food distributors and wholesalers to build brand loyalty by providing complete transparency and traceability. In addition, giving consumers the confidence their food hasn’t come into contact with any Covid-19 outbreak businesses.

Our business customers will use AgTracer to share their backstory, Covid-19 reporting, growing processes ​and more with the end consumer. ​

The AgTracer platform allows agricultural-related operations and any food related business to build trust with consumers. We are a ​food supply chain solution that provides traceability, transparency and authenticity.

​Four Main Concerns in the Food Industry

1. Traceability: ​Consumers are demanding to know where their food is grow. They want to know the source of their food.
2. Authenticity: ​Certifications, growing practices, manufacturing practices and recipe ingredient sources are vital to building and maintaining trust with consumers.
3. Maintaining Brand Loyalty: ​Consumers are demanding transparency and a closer connection to their food. 75% of consumers who respon​ded to a recent food industry survey ​​said they would switch to a brand that provides more in-depth product information. *
4. Food Safety: Food borne illness, Covid-19, contamination and food fraud results in serious health risks. Consumers want to be able to trackback farm-to-table agriculture and ingredient sources in value-added products.

AgTracer is the Solution​

The AgTracer platform enables ​farmers, artisan food and beverage producers (micro-breweries, distilleries and wineries), farm-to-table restaurants and retailers, food distributors and wholesalers to assign unique tracing identities.

This allows consumers to verify product integrity, any contact with a Covid-19 outbreak and history easily with a smart phone or computer. Our platform utilizes cloud-database technology to ensure security of the data, allowing all participants to verify and view product information.

AgTracer provides unique tracking tags and codes to farmers, growers, artisan food producers, farm-to-table restaurants, retailers and supply chain companies. They simply add this information to their packaging, labels or menu. Consumers simply scan the unique code to ​learn about the source, growing practices and more about the food or value-added ​product.

About AgTracer

Providing transparency and traceability for the food you eat. Since the outbreak of Covid-19, the coronavirus, many are concerned about the source of their food. AgTracer is a trust-focused, blockchain solution that provides authenticity and tracing.