Blue Fountain Media Helps Clients Increase Organic Traffic By Up To 700%

Blue Fountain Media, a leading NYC-based digital marketing agency that specializes in website design, brand strategy and digital marketing, has announced that it can help increase a website’s organic traffic by up to 700%. With the majority of adult consumers using search engines to navigate the web, Blue Fountain Media has identified search engine optimization (SEO) as the most critical factor in increasing a website’s web traffic. Using a proprietary strategy for SEO, Blue Fountain Media is able to substantially increase organic web flow to their customer’s websites which results in increased sales.

“Unfortunately, there are no ‘secret formulas’ that will allow your brand to organically rank for relevant search terms overnight. When it comes to search engine optimization, there are no shortcuts, ” says Blue Fountain Media’s founder and managing director, Gabriel Shaoolian. “To ensure that your website or web pages are discovered by users conducting searches in Google, you must implement the right tactics that appeal to the needs of users and search engines alike.”

After comprehensive research, the digital marketing experts at Blue Fountain Media have identified and implemented a 5 step SEO process that ensures that any business gets the most out their search engine optimization and sees an increase in organic traffic to their website:

1. Discovery:  Blue Fountain Media takes the approach of learning about their clients and the specific markets they are in before creating an SEO strategy. This includes creating a project brief to define client information & business goals, defining potential target keywords based on business goals, defining SEO competitors based on keyword research and determining areas of opportunity and risk, conducting a SEO audit in order to create a baseline for current website SEO performance, and producing suggestions for improving site performance based on user experience and navigation.
2. Strategy: Blue Fountain Media focuses on four areas of strategy in order to increase a website’s search engine optimization. This includes on-site strategy, which documents an actionable plan to introduce changes to the website code and content to optimize it for search engines. Next is an off-site strategy, which determines potential partners and influencers to target for link-building and PR efforts. Another step is creating a schedule of content to be created for the website, outreach campaigns, press releases, and social media, otherwise known as content strategy. Finally, Blue Fountain Media does their own measurement planning in order to measure the success of short and long term goals of a campaign.
3.  On-site Optimization:  Blue Fountain Media takes a hands on approach to improving a website’s visibility on the web. This includes content implementation of relevant keywords, as well as the technical implementation of the website’s coding based on the on-site strategy.
4. Content Marketing: Blue Fountain Media recognizes the importance of marketing a website in order to increase a site’s web traffic. Blue Fountain Media provides quality content through content creation for their client’s sites. Blue Fountain Media also engages in public relations strategies, creating potential partnerships through influencer outreach, and encouraging audiences to share and discuss content relating to a client’s business through social media.
5. Analysis & Reporting:  Blue Fountain Media provides clients with monthly performance reports in order to define client information and business goals. Blue Fountain Media also provides clients with quarterly reviews that provide a comprehensive overview of campaigns and adjustments to the project plans based on the results achieved.

“We employ these best practices to maximize both short and long term success for our clients. We develop content, stimulate organic traffic and then structure a website where a favorable user-experience is always top of mind,” reports Shaoolian.

About Blue Fountain Media

Blue Fountain Media A Pactera EDGE Company, is a leading provider of Data-driven, Intelligent, Digital Experiences. Blue Fountain Media works with global enterprises to create high-performing, data-driven websites, and cross-platform integrated marketing campaigns. Blue Fountain Media’s clients include: Element Solutions International, Hillenbrand, CDK Global, Peterbilt Motors, Workfront, Cathay Bank, and more.