Business student launches Sneak a Squeak in attempt to make flatulence not stink
Industry: Health & Fitness
Sneak a Squeak: The Original Tootralizer
Springville, UT (PRUnderground) July 20th, 2021
The idea for a pill that makes your gas not stink had always been an inside joke between Mark Acor and his wife, Emily. Every year on January 1st Mark would update his Facebook status with “Well Science, it’s a new year, where’s the pill to make our gas not stink?” …followed by crickets.
A few years later in a marketing class for his MBA, Mark’s team had to come up with an idea for a new product for a project they were working on that semester. As a joke he suggested they make a pill that makes your gas not stink. Everyone loved the idea, but the professor said they couldn’t use the idea unless they had a realistic idea of how the pill would work. Not having a clue about the science of smells and odor neutralization, Mark dove into researching the subject to come up with a plausible list of ingredients to put in the pill. After a week of constant research, he came up with a list of ingredients that had been used for odor manipulation outside the body that were also safe to ingest. With this untested, but intriguing list of ingredients, the professor signed off on the idea and allowed them to use the idea for the semester’s project.
This is when a lot of people might have stopped pursuing such a silly idea, but not Mark. After his professor accepted the proposal, he purchased the ingredients he suspected could reduce the odor and then recruited his classmates into being his guinea pigs to test out their effectiveness. He would give them one ingredient every day for a week, and then had them take an anonymous survey at the end of the week to see if they noticed any difference in the odor of their gas. Some ingredients flopped, and some (to his surprise) made their gas not stink! Those ingredients are what ended up making it into their formula for odorless gas.
Sneak a Squeak has been on the market for just over a year now and has been enjoyed by thousands of people across the country. Christmas and Father’s Day have been by far their busiest time of the year, with people purchasing it as gifts for the smelly folks in their lives. In fact, their main customers have been women buying it for their husbands.
The world waited on Science long enough without any viable option for smelly gas—and now the solution might be as simple as taking a pill, thanks to Sneak a Squeak.
You can learn more learn more on their website www.SneakaSqueak.com
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