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Digital Marketing Consultant Billy Lewis Announces Ecommerce Advertising Coaching Program For African-American Beauty Businesses

Industry: Advertising & Marketing

Fontana, CA (PRUnderground) October 1st, 2020

Digital marketing consultant Billy Lewis is announcing an ecommerce advertising coaching program for African-American beauty businesses. The program aims to position clients to generate $10K in monthly sales, and ultimately scale the businesses to a 6-7-figure annual revenue.

Lewis says, “We are having great success showing ecommerce business owners how to capture strong ROI using Facebook ads.”

“The focus with this coaching program is on business owners in the Black community,” he says, “Because they tell me about the difficulties they routinely face when it comes to securing commercial loans for brick-and-mortar operations.”

“In the absence of traditional commercial loans, they gravitate towards ecommerce sites to launch virtual boutiques.” Lewis’ mission is to equip African-American business owners to make informed decisions to guide their ventures forward.

Lewis says typically business owners do not get all the information they need to market their brands effectively. That’s the purpose of the advertising coaching program. “The business owners will learn correct branding, email and social media marketing, and how to navigate Facebook’s ads management platform.” This program also teaches clients the fundamentals of copywriting and branding, as well as the importance of segregating their personal social media from their business branding on social media channels.

“The business owners I serve typically have already spent money on Facebook ads, but they ended up getting burned. What I do is let them know why their ads weren’t working, what they need to do to run a professional ad, then guide them in building traffic, credibility, and traction in order to gain momentum.”

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