Give Gift Boutique Delivers Community Support During The Global COVID-19 Pandemic
Industry: Retail & eCommerce
Kowloon, Hong Kong (PRUnderground) July 2nd, 2020
Give Gift Boutique, a leading Hong Kong florist and gift shop serving corporate and individual clients, is offering a unique way to serve the community during the COVID-19 pandemic.
Give Gift Boutique is unveiling COVID-19-related gourmet gift hampers, which will include masks, disinfectants, personal protective equipment, and more. Owner John Wong says, “Our company was able to secure these items in bulk, so now we want to make them available to the community,” he says, “This is a nice way for loved ones to stay in touch and take care of each other, even if they can’t be in physical contact right now.”
Packaging COVID-19 necessities as gifts is important right now because the virus is spread primarily when people are in close proximity to one another, breathing in others’ respiratory droplets released when people talk, cough, or sneeze. Hong Kong is one of the most densely populated areas in the world, with 6,300 people per square kilometer. That compares to a population density of 92.9 residents per square mile of land in the U.S. as of 2019.
The practice of social distancing – limiting the physical contact between people by leaving six feet of space in between – has been implemented around the world to help combat the spread of corona virus. Closures of public spaces such as restaurants, movie theaters and retail stores – or limits on the number of people allowed in such spaced deemed essential – as well as various levels of quarantine have also been enacted.
Established in 2008, Give Gift Boutique is one of the biggest businesses of its kind in Asia, offering one of the most extensive product portfolios, including flower bouquets, wine gift baskets, gift hampers, spa accessories sets, and skin care packages. The owner says the reason they’re so large and a leader in the industry is that they continually design and innovate new offerings on a monthly basis.
“There’s haute couture of fashion coming out of Italy and France. There’s also haute couture of flower bouquets,” Wong says, “We model our bouquets after the highest fashion in the flower industry and make it available to the public.”
Nearly 50% of the customer base is international, buying flowers and gifts for their friends, family or business clients in Hong Kong. Thousands of US expats live in Hong Kong and work for companies conducting business there.
Give Gift Boutique differentiates itself from other major international florists offering flower bouquets and gift hampers in Hong Kong in that it values and compensates its talented staff, offering them more competitive pay and more favorable working conditions than their competitors. Expat floral designers from the Netherland and Toronto work in the organization, creating the latest European and Japanese designs. They continually seek to collect the best-selling trendy gifts from around the globe to design more than 3,000 gifts in 40 categories. Customers can order different price range gift hampers and floral gifts according to various budgets, and there are discounted prices on bulk orders.
The shop provides an expansive selection of custom corporate gifts and accessories to more than 3,000 business clients including Disneyland Hong Kong, Citibank, Marriott, Chanel, P&G, FedEx, ING, HSBC, and Prudential. They deliver flowers and gifts to restaurants, theme parks, bars, and other venues in Hong Kong.
Give Gift Boutique designed, produced, and delivered more than 10,000 gift hampers so far this year. It is the only gift company in Hong Kong and Macau to own a man-made leather hampers factory.