Industry events can be a great place to network with peers, learn the latest tactics and strategies, find out about competitors, and even promote your business. Many of us go to do all of the above.
PRunderground.com has once again put together a master list of the top PR (Public Relations) and digital marketing conferences for 2017.
The list is sorted by date and conference summaries are pulled from the event websites.
(Please contact us if we are missing an important conference. If you appreciate this resource, feel free to mention it on your blog or social media.)
| Conference/Event | Dates | City | Cost (USD) | Conference Summary | |
| Annual Conference for Media Relations Professionals | Jan 11-13, 2017 | New York | $1,380 | This program offers experienced media relations professionals an opportunity to focus on proven and emerging practices in institutional communications and to hear firsthand from industry experts on how to best get your institutions message heard. |
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| Altitude Summit | Jan 31-Feb 3, 2017 | Palm Springs | Sold Out | Alt Summit is THE premiere conference for creative entrepreneurs and stylish social media influencers. At our conferences, youll find classes and information for a broad range of skill levels. If youve already designed a successful line of products, if you opened your first Instagram account last month, if youre a social media pro, or if youre just thinking about starting a future blog, then Alt Summit is for you. |
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| PR Measurement Conference | Feb 1-2, 2017 | Miami | $795 | Learn how to set measurable goals and objectives, research and data-collecting tools you can use (even on a budget), how to go beyond social media vanity metrics and how to effectively report your efforts without fearing the numbers. Attendees will also learn how to follow the Barcelona Principles for more effective campaigns, the tools and techniques essential to building beneficial relationships with journalists and how to research and measure influencer marketing efforts. |
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| Social Media Strategies Summit | Feb 7-9, 2017 | San Francisco | $2,099 | Fuel your Social Media Strategy through compelling content, customer experience,brand storytelling,advocacy and technology |
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| Big 5 Social Media Boot Camp | Feb 8, 2017 | Greenwood Village, CO | $895 | Beat network algorithms to vastly expand the organic reach of your messages . Get your customers and vital stakeholders to engage with you rather than just consume your content. Exceed expectations with the 1:1 engagement that social media is supposed to be about. Tap into the power of live video-streaming on Twitter Periscope, Facebook Live and YouTube Live Mobile Video |
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| Pubcon SFIMA Summit 2017 | Feb 21-22, 2017 | Fort Lauderdale | $699 | Pubcon SFIMA Summit 2017 is a prime opportunity for area professionals and local marketing agencies to learn from leading Pubcon speakers at an exceptional event with tracks and workshops dedicated to digital marketing, search engine optimization (SEO) and marketing (SEM), social media marketing and more, all supported by local search and social media speakers and groups. |
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| Digital Summit Phoenix | Feb 22-23, 2017 | Phoenix | $245-$645 | Digital Summit is where ideas and inspiration are born. Thousands of professions work directly with industry leading brands learning practical, actionable solutions they can immediately apply back at the office. |
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| PR News Business Leadership for Communicators Boot Camp | Feb 23-24, 2017 | Huntington Beach, CA | $2340 | A Two-Day Immersion in Brand-BuildingDigitalCommunications and Crisis Management | |
| Digital Marketing Financial Services West | Feb 27-28, 2017 | San Francisco | $2795 | Drive conversion, create loyalty, and maintain your competitive edge. Adopt cutting edge tactics from leading innovators to differentiate your financial brand. Stay ahead of the curve with crucial insights to:. Maximize digital ROI. Increase conversion . Enhance attribution. Improve customer loyalty. Drive brandengagement |
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| #SMWNYC | Feb 27-Mar 3, 2017 | New York | $2995 | Social Media Week New York is one of the premiere digital media conferences in the United States. The event brings together some of the industrys leading brands and individuals at the intersection of entertainment, media, marketing and technology, including Facebook, The New York Times, National Geographic, Warby Parker, Comedy Central, Google, GE, Spotify and LinkedIn. |
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| Western District Conference | Mar 2-3, 2017 | Riverside, CA | $325 | Our goal of the Western District is to celebrate and promote leadership, network and advance the public relations profession, build relationships with our chapters, and create organizational strength by consistently refining and honing our training, networking activities, events, and board meetings which share best practices. |
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| DX3 | Mar 8-9, 2017 | Toronto | $500 | Dx3 is an immersive and educational experience that is centred around the changing world of digital marketing and retail. Come and learn from industry experts and interact with the technology that is changing our industries and shaping our behaviours. |
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| The International Public Relations Research Conference | March 8-12, 2017 | Orlando | $450 | The International Public Relations Research Conference is a nonprofit dedicated to supporting socially beneficial public relations research that increases understanding, builds relationships, support ethical socially responsible performance, and advances the development of an increasingly democratic global society. |
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| imedia Social Media Conference | Mar 10-11, 2017 | Edmonton | $235CAD | Youll enjoy interactive, practical learning experiences with industry pros and plenty of networking opportunities with your peers.Were confident that youll walk away from the conference with new knowledge, feeling energized and ready to put your learning into practice in the real (not-so-perfect) world. |
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| Changing Media Summit | Mar 15-16, 2017 | London | £999.00+£31.48Fee+£206.10VAT | The Guardians Changing Media Summit is our flagship media event bringing together the industry to discuss how to rebuild trust |
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| Digital Marketing Financial Services | Mar 21, 2017 | London | $749 + VAT | Capitalise On The Latest Customer Trends, Digital Innovations & Advanced Social Media Strategies Whilst Navigating Regulatory Constraints ForPowerful, Engaging Digital Marketing In Financial Services:Practical Insights To Optimise The Digital Customer Journey & Future-Proof Your Strategies With Channel Attribution & Exceptional, Personalised Content Which Leverages Data Insights & Delivers On the Bottom Line |
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| Digital Marketing Innovation Summit | Mar 21-22, 2017 | New York | $2395 (Early Bird) | 28+ industry speakers & 150+ delegates: the Digital Marketing Innovation Summit invites commercial leaders to come together in candid conversation to establish real strategic solutions to the challenges the industry currently faces.. . Presence at this summit is essential if you want to effectively utilize new technologies to improve your consumer communications and establish a consistent on and offline experience. |
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| SMX West | Mar 21-23, 2017 | San Jose | $1695 | Search marketing continues to be the biggest and most powerful form of digital marketing. Search Marketing Expo has been the leading conference for SEO & SEM professionals since 2007, helping thousands of marketing practitioners succeed with actionable tactics. |
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| Social Media Marketing | Mar 22-24, 2017 | San Diego | $1597 | Social Media Marketing World 2017 is the world’s largest social media marketing conference. By attending, you’ll make connections with 120+ of the world’s top social media pros (plus 4,000 of your peers) and you’ll discover amazing ideas that’ll transform your social media marketing. The event takes place in San Diego, California on March 22, 23 and 24, 2017. You’ll want to watch the video to the left. |
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| Social Media Conference for PR, Marketing and Corporate Communications |
Mar 27-29, 2017 | Florida | $1895 | At this conference, youll learn how to use social media to develop solid engagement with your brand through social listening, authentic stories and messages your customers and employees cant wait to share! |
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| NAPA Summit | Mar 30, 2017 | Napa Valley, CA | $795+($43.80 Fee) (Early Bird) | Napa Summit is an exclusive event focused on inspiring & educating enterprise digital marketing professionals. Napa Summit is more than just an event; we endeavor to foster relationships, accelerate growth, and mold your role as a digital marketing leader. |
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| PRSA Counselors to Higher Education (CHE) Senior Summit! | April 5-7 2017 | Washington, DC | $1075 | As a higher education communications counsellor, strategic planning, crisis management and media relations are just a few of your responsibilities. Which higher education communications trends should you be on the lookout for in the semesters ahead? Find out at the PRSA Counsellors to Higher Education (CHE) Senior Summit! Take notes on the latest on-the-job challenges and opportunities facing college and university counsellors. Designed by higher education communicators for higher education communicators, the Senior Summit’s program is developed by the PRSA CHE Section. |
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| Health IT Marketing & PR Conference | April 5-7 2017 | Las Vegas | $1395 | Were excited by what we have planned for HITMC 2017 with dozens of sessions from leading healthcare IT marketing and PR professionals. Over the 3days of the conference, youll have an opportunity to learn the latest in content marketing, marketing automation, event marketing, healthcare Public Relations, branding, media relations, and much, much, more. Plus, youll get to network with hundreds of others just like you. Take a look at the HITMC 2017 conference schedule at a glance to get an idea of what sessions we offer. |
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| MarketingSherpaSummit 2017 | Apr 10-13, 2017 | Las Vegas | $2285 | Discover how-to details and strategies for fast, measurable digital marketing success at our twelfth annual conference. All of this real-world experience is grounded in rigorous research and is taught by successful marketers who face your same challenges. Learn how to make your campaigns – and your career – more successful than ever and do it in a world-class venue. It’s no wonder leading organizations consider MarketingSherpa Summit a priority investment year after year. |
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| ClickZLive | Apr11-13, 2017 | New York | The conference will cover areas like provides an unrivalled forum to hear from world-renowned speakers as they deliver an action packed, educationally focused agenda on the latest digital marketing tips, tricks and tools that will blow your mind, make you re-think your strategy and provide actionable takeaways to revolutionize your marketing campaigns. |
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| Content Marketing Conference | Apr 11-13, 2017 | Boston | $1647 | CMCs core focus is to deliver the tactics and techniques you need to grow your business organically – the content marketing way. CMCs speakers are so great, we decided to call them superheroes this year, celebrating their commitment to rid the world of bad content, and help us grow our businesses organically – the content marketing way! |
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| 2017 Government Social Media Conference & Expo | April 11-13, 2017 | Dallas | $745 | ||
| Government Social Media Conference > | Dallas | April 11-13, 2017 | $745 | GSMCON is the first major social media conference for U.S. city, county and state government agencies. The event was founded and organized by Government Social Media LLC. |
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| Midwest Digital Marketing Conference | Apr 12-13, 2017 | St. Louis | $249 | Learn from the best marketers in the industry at MDMC17. | |
| Digimarcon Cruise 2017 | Apr 16-21, 2017 | $995 | Its the one digital marketing event you cant afford to miss! Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, DIGIMARCON CRUISE 2017s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding brand awareness, improving customer service and gaining insight into todays latest digital tools. |
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| 6th Digital Marketing for Medical Devices West | Apr 17-19, 2017 | San Francisco | $3095 | Digital Marketing for Medical Devices West is designed to provide device marketers with the tools they need to improve brand recognition, increase sales and ensure their products are front-of-mind for their customers, whether they are surgeons, patients and/or hospital administrators. As part of the longest-running and best-attended event series specifically for device marketers, the 6th Digital Marketing for Medical Devices West conference is a must-attend event for anyone looking to learn from industry leaders and network with peers. |
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| PRSA Southeast District Conference | Apr 19-21, 2017 | Birmingham, AL | $245 | The conference theme is ÒAlways On: Strategies to Navigate 24/7 DemandsÓbecause that is the world we all live in. All day. Everyday. We are all always on and even worse, expected to be always on. |
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| Digital Media Summit | Apr 19, 2017 | Toronto | All registration is now available on site only |
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| Marketing United | Apr 19-21 2017 | Nashville | $945(Early Bird) | Marketing United brings together some of the worlds top marketers to share their tips, tricks, and stories to inspire the attendees. Each session promises to be informative and exciting. |
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| PR Measurement Conference | Apr 20-21, 2017 | New York | $1845 | . Youll walk away with the skills to:. Create measurement dashboards that communicate PRs business value. Measure the impact of your messages across Facebook, Twitter, Instagram and YouTube . Integrate the industry standard Barcelona Principles 2.0 into your measurement strategy. Measure media coverage and tie it to organizational goals. Apply social insights to communications strategy |
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| PRSA Northeast District Conference | Apr 28, 2017 | New York | Join us in the beautifulFinger Lakes region of New York for the 2017 PRSA Northeast District Conference, PRXNE 2017, on Friday, April 28, 2017. More than 200 public relations practitioners from the seven-state PRSA Northeast District are expected for this day-long conference packed with keynote presentations, case studies, panels and much more. Plan to network with colleagues and emerging professionals, and hear from experts across the industry. |
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| 2017 NTCA PR and Marketing Conference | April 30–May 2, 2017 | San Diego | Participate in the annual TeleChoice Awards, which recognize excellence in marketing and PR, provides an outlet for members to showcase their work such as marketing campaigns, customer newsletters, websites and more. |
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| Social Media Camp | May 3-4, 2017 | Victoria | $729(Early Bird) | Social Media Camp always examines the larger societal implications of social media, tackling areas such as ethics, behaviour, politics, religion, relationships, etc. |
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| PRSA 2017 Counselors Academy Conference | May 7-9, 2017 | Seattle | $1300 | The PRSA Counselors Academy Conference features the C-suite conversations, case studies and research that sparks growth and inspires the evolution of existing programs. Designed by agency leaders for agency leaders, this conference is developed by the PRSA Counselors Academy. |
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| Digimarcon East 2017 | May 8-9, 2017 | New York | $1095 | Its the one digital marketing event you cant afford to miss! Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, DIGIMARCON EAST 2017s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding brand awareness, improving customer service and gaining insight into todays latest digital tools. |
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| Martech | May 9-11, 2017 | San Franciso | $1495 | MarTech is a vendor-agnostic forum for understanding the breadth of marketing technologies and how organisations can effectively integrate them into their marketing strategy and operations.. Well create an inspiring, cross-pollinating environment that transcends the traditional boundaries between marketing and IT and encourages creative collaboration across the organization. MarTech is a conference for the growing community of senior-level, hybrid professionals who are both marketing-savvy and tech-savvy: marketing technologists, creative technologists, growth hackers, data scientists, and digital strategists. |
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| Adobe Summit 2017 | May 10-11, 2017 | London | The premier event for digital marketing professionals, Summit has the latest insights from the worlds leading digital marketing experts. Discover new strategies to transform your business and deliver customer experiences that are personal, engaging and consistent across every device — experiences that build lasting customer loyalty. |
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| Digital Marketing in Healthcare Summit | May 10-11, 2017 | Philadelphia | $2295(Early Bird) | As the Healthcare industry moves forward and begins to optimize new digital marketing platforms and technologies, this summit will investigate the role these innovations are having within the industry and how they are increasing competition, efficiency and output. This summit looks to answer questions on how to implement these new digital marketing initiatives and which technologies are providing the leading edge within the healthcare industry. |
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| Mobile X Festival | May 10-11, 2017 | Atlanta | The Mobile X Festival is an un-conference for businesses that want to use mobile to grow their sales and revenues. |
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| The Social Media Results Conference – Future Strategies | May 11, 2017 | London | £1899.00+VAT | Advanced, Practical, Results-Driven Social Media Strategies With Impact:Maximise ROI & Cultivate Long-Term Engagement With Innovative Platform Strategies Which Harness New Trends & Effectively Target Audiences With Relevant, Stand-Out Content! |
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| Thinking Digital | May 16-17, 2017 | Newcastle UK | $150 | An annual conference for those curious about technology, ideas and our future |
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| Digimarcon Canada 2017 | May 18-19, 2017 | Toronto | $1095 | Its the one digital marketing event you cant afford to miss! Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, DIGIMARCON CANADA 2017s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding brand awareness, improving customer service and gaining insight into todays latest digital tools. |
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| Social Shake-Up Conference | May 22-24, 2017 | Atlanta | $1790 | To get your messages across the digital and social universe and to test their effectiveness you must navigate the ins and outs of live streaming, SEO, storytelling, social selling, Snapchat, Instagram and so much more. |
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| The Digital Content Summit 2017 | May 23, 2017 | London | £1,198.80 | The Digital Content Summit is a must-attend event for all senior professionals interested in publishing, content development, social media, digital, marketing, innovation, creative and brand management. |
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| Canadian Public Relations Conference | May 28-30, 2017 | Kelowna, BC | $1925 CAD | Each year, the CPRS National Conference welcomes hundreds of delegates from across Canada. Featuring a combination of keynote speakers, parallel workshops, panel discussions and evening celebrations, its primary goal is to further professional development in the field of public relations, and provide networking opportunities with many top Canadian practitioners. |
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| The PRSA Employee Communications Connect 17 Conference | Jun 14-16 2017 | Denver | $1065 | The PRSA Employee Communications Connect 17 Conference offers proven methods for empowering individual employees to powerfully impact the overall reputation and brand of an organization. Focused on actionable insights, this unique conference features emerging best practices and innovative techniques from colleagues at the helm of the most successful campaigns. |
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| Social Media Week | Jun 5-9, 2017 | Los Angeles | $1695 | Social Media Week Los Angeles is one of the premiere digital media conferences in the United States. The event brings together some of the industrys leading brands and individuals at the intersection of entertainment, media, marketing and technology, including Instagram,, LittleThings, National Geographic, Sundance, Forbes, Crackle, Big Spaceship, Vox Media, Edelman, Fullscreen, The Economist, Bleacher Report, Upworthy and Giphy. |
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| IABC World Conference | Jun 11-14, 2017 | Washington | $2100 | Conference sessions will be organized into five tracks: communication skills, leadership and strategy, marketing and brand, reputation and employee engagement. Presentations will align with IABCs Global Standard, be categorized by career level and contribute to your professional certification. |
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| Digimarcon West 2017 | Jun 14-15, 2017 | Santa Monica | $1095 | Its the one digital marketing event you cant afford to miss! Whether your goal is to reinforce customer loyalty, improve lead generation, increase sales, or drive stronger consumer engagement, DIGIMARCON WEST 2017s agenda will help attendees enhance their marketing efforts. Sessions will focus on building traffic, expanding brand awareness, improving customer service and gaining insight into todays latest digital tools. |
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| #DMWF Expo | Jun 19-20, 2017 | London | £849 | #DMWF has an 8-year history of bringing together the worldwide marketing community to examine the latest trends, challenges and areas of opportunity in the marketing industry. This years event will showcase the latest Digital Marketing Technologies; Virtual Reality and Artificial Intelligence and explore Digital Marketing Strategies, eCommerce, Influencer Marketing, Content Marketing, Data, Mobile Marketing and Analytics across five dedicated conference streams. |
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| Digital Marketing Financial Services Summit | Jun 21-22, 2017 | Toronto | Registration Closed? | The largest gathering of financial marketers in North America – flagship event in Toronto! |
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| International History of Public Relations Conference | July 5-6, 2017 | Bournemouth University, England | £290 | For 2017, there is an additional theme of Governmental PR and communicationsÓ. This includes all aspects of the history of publicity, PR, policy communication and propaganda from governments across time, including the different types of governments (democratic, monarchical, dictatorships, one-party states, post-colonial, etc). Research around this area may offer insight into the links between PR history, political communication and propaganda studies. |
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| 2017 ANA Digital & Social Media Conference | 12-14 Jul-17 | San Diego | $1295 | As the premier marketing and advertising association, ANA has long served the changing needs of marketers and protected the well-being of the marketing community. ANA’s mission is to raise the standards of marketers, their companies, their brands, and the marketing industry as a whole. Today ANA represents 1,000 leading companies, representing or supporting nearly 15,000 brands. |
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| Mozcon | 17-19 Jul-17 | Seattle | $1349 | MozCon is not your typical marketing conference. Join us for three days of forward-thinking content and actionable advice from industry leaders in SEO, social media, community building, content marketing, brand development, CRO, analytics, and more. MozCon speakers share next-level advice on everything from building a loyal community to making data-driven decisions in your marketing. You wont find any stuffy networking events here – you can connect with our amazing community of industry leaders, chat with the speakers and Moz staff, pick up some cool swag, and even get a hug from our friendly robot, Roger. |
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| Social Media & Society | 28-30 July-2017 | Toronto | $445 | Our online behaviour is far from virtual–it extends our offline lives. Much social media research has identified the positive opportunities of using social media; for example, how people use social media to form support groups online, participate in political uprising, raise money for charities, extend teaching and learning outside the classroom, etc. However, mirroring offline experiences, we have also seen social media being used to spread propaganda and misinformation, recruit terrorists, live stream criminal activities, reinforce echo chambers by politicians, and perpetuate hate and oppression (such as racist, sexist, homophobic, and anti-Semitic behaviour). Furthermore, behind the posts are algorithms, power structures, commercial interests and other factors that surreptitiously influence our experiences on social media. |
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| Digital Summit Minneapolis | 14-15 Aug-17 | Minneapolis | The conference will cover areas like narrative design, digital personas, millennial marketing, growth hacking, digital storytelling and many more. |
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| Content Marketing World Conference and Expo | 5-9 Sep-17 | Cleveland | $1495 | Content Marketing World is the one event where you can learn and network with the best and the brightest in the content marketing industry. |
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| Digital Summit Detroit | 9-10 Sep-17 | Detroit | |||
| Inbound 2017 | 25-28 Sep-17 | Boston | $2199 | INBOUND 2016 featured almost 300 breakout sessions from some of the biggest names and brightest minds in sales and marketing. From Ann Handley on how slow is the new fast to Jill Konrath on how to sell more in less time, INBOUND 2016 was packed with dozens of new tactics to take your business to the next level – and 2017 will be too. |
