INFUSEmedia offers free services and resources to help businesses recover from the pandemic.
Industry: Advertising & Marketing
Massachusetts-based demand generation company is giving small and medium-sized businesses affected by COVID-19 a Business Reopening Toolkit—absolutely free of charge.
Newton, MA (PRUnderground) June 17th, 2020
INFUSEmedia, a B2B demand generation company, is providing comprehensive services and resources to help businesses affected by the COVID-19 pandemic reopen successfully.
Small and medium-sized companies in the US and Europe can apply to receive a Demand Generation Business Reopening Toolkit, consisting of five critical resources for restarting and growing their business, including 100 nurture-ready leads.
The initiative follows a first phase of support in March and April, which saw INFUSEmedia provide 12,000 leads to 120 businesses in North America, EMEA, and APAC until it closed out on April 30, 2020.
“Since the close-out of the program, I continue to receive inquiries from companies needing help,” wrote CEO Alexander Kesler. “It pains me to see 3.3 million businesses shut down between February and April—the largest decline in the number of business owners ever,” he added, citing data from the U.S.
“I simply cannot look away,” Mr. Kesler said. “As a business owner myself, I am stunned. I realize our help is needed more than ever.”
The company is raising the bar, planning to give businesses the tools necessary to jump-start their reopening, in addition to leads.
A custom Demand Generation Business Reopening Toolkit will consist of:
100 leads, generated via multi-channel approaches, ABM, or intent campaigns and targeted specifically to the needs of the business
Customized banner advertising set, complete with copy and lead-appropriate CTAs
Custom content strategy audit
Email marketing pack to help marketers accelerate their outreach
Guide on lead nurturing containing best practices on turning leads into viable opportunities
If your organization was impacted by the COVID-19 pandemic and is in the process of reopening, sign up at https://infusemedia.com/business-reopening-toolkit/ or email INFUSEmedia at firstname.lastname@example.org for immediate consideration.
“I believe that sound B2B lead generation practices, coupled with measures that are targeted at economic recovery in Q2 and Q3, cue up massive success in Q4 and beyond,” said Mr. Kesler.
The Demand Generation Business Reopening Toolkit will be available until September 30, 2020.
INFUSEmedia is an award-winning, fully integrated, data-fueled demand generation engine designed to help B2B organizations drive qualified interest. Supported by the latest innovations in digital marketing, the company generates leads by strategically promoting content through social, programmatic, mobile, and direct outreach campaigns. NFUSEmedia’s content marketing engine, data-driven demand generation tactics, and a global database of B2B decision-makers in 24 verticals allow marketers to reach target audiences with precision and scale. INFUSEmedia is a three-time Inc. 500/5000 honoree as the fastest-growing private company in America.