Joel Carpenter Named VP of Business Development at Trading Up Media

Trading Up Media is pleased to announce Joel Carpenter as their Vice President of Business Development. Carpenter will be leading the agency’s growth efforts and overseeing the formation of business partnerships and new business.

Carpenter has been working in sales and business development for 24 years and has nearly a decade of experience leading and managing expanding sales teams. Carpenter has worked in industries including office equipment, medical devices, and automotive, to name a few.

Carpenter is passionate about building and maintaining relationships, which compliments his extensive sales skill set and positive attitude. He loves working with people and coming up with solutions that can help businesses grow.

“I am thrilled to join the Trading Up Media team because I am intrigued by the thought of helping a company take those next steps to grow.” said Carpenter. “Personally, I love the thought of that and find it very rewarding work.”

“We are excited to welcome Joel to the team!” said Catherine Alton, CEO and Co-Founder of Trading Up Media. “Joel is a great addition to the team and has already brought incredible value to our clients with his sales enablement expertise.”

About Trading Up Media

Trading Up Media is a growth marketing agency and HubSpot Solutions Partner that offers inbound marketing powered by the programmatic experience. Our hybrid marketing and AdTech solutions generate high powered growth for our clients. We work as an extension of our clients’ marketing teams, helping their businesses tell their unique story to their target audience. Learn more at tradingup.media.