MailGenius CEO to Speak at Austin’s Internet Marketing Party

MailGenius announces that its CEO, Troy Ericson, will be the featured speaker at the Internet Marketing Party’s (IMParty) upcoming event on Thursday, May 8, 2025. The event will occur at The Belmont in downtown Austin, with doors opening at 6:30 PM.

In addition to leading the company, Ericson plays a hands-on role in helping businesses boost email performance. Through MailGenius, an email deliverability platform that helps businesses test and improve their campaigns for better inboxing, he equips marketers and business owners with the necessary tools to help emails land where they intend and not in the spam folder. The platform offers deliverability tracking, spam diagnostics, authentication monitoring, and more features to ensure email campaigns perform at their highest potential.

Owner of e-mailMarketing.com and an expert consultant in email list management and deliverability, Ericson will present on the topic: “How to Uncover Hundreds of Hidden Booked Calls & Sales from Your Email List in 2025.” Drawing from his extensive experience in reviving inactive email lists through innovative copywriting and deliverability strategies, Ericson will provide attendees with his actionable insights to maximize email marketing ROI.

Ericson’s journey with IMParty began in 2019 when he attended his first event as a newcomer to the digital marketing scene. Inspired by the community’s support and the wealth of knowledge shared, he set a personal goal to one day speak on the IMParty stage. That aspiration comes to fruition this May, marking a full-circle moment in his professional journey.

IMParty has been a staple in Austin’s entrepreneurial landscape for over a decade, hosting monthly events that foster networking and knowledge-sharing among seasoned entrepreneurs, digital marketers, business enthusiasts, and newcomers. The event has featured industry luminaries such as YouTube strategist Aleric Heck and webinar expert Jason Fladlien. Known for its inclusive atmosphere and “no a-hole” policy, IMParty offers a platform for learning, networking, and community building in a relaxed and welcoming environment.

Event attendees can expect an evening of valuable insights, meaningful connections, and a vibrant community atmosphere. Tickets for the May 8th event are now available at www.InternetMarketingParty.com/Austin/, with discounted rates for early registrants.

To learn more about Ericson’s expertise in improving email deliverability, visit www.MailGenius.com and run free placement tests today.

About MailGenius

MailGenius provides email deliverability services to test and help businesses understand and navigate the complex world of email deliverability. Their goal is to ensure that every email lands in the primary inbox, not the spam folder.