MLSGTA.CA Announces Multiple Feature and Content Expansions To Its Online Service Offerings

MLSGTA.CA, one of Toronto’s newest additions to the online property search and listing landscape, announced a set of sweeping new features and function updates to the site. The announcement was made at a packed, standing-room only press event held at a down-town Toronto conference venue.

Speaking at the event, MLSGTA’s Rick Joshi thanked the guests –  who included noted members of the press covering Toronto and GTA-related real estate events, executives and senior staff from several Realtor companies, and members of the public – for their presence.

“We are honored that so many of you took time to come here and witness this announcement today. Our objective was to unveil the MLSGTA.CA site, and highlight all of the powerful features and functionality that professionals from the Real estate industry, as well as members of the public, will now have access to”

Joshi stressed that MLSGTA isn’t “just another website”. Instead, according to Joshi, there a number of differentiating factors between MLSGTA and other similar sites:

“Ours is a portal of carefully curated properties – not just a collection of random listing of homes and apartments. We know that home buyers and sellers – including members from the realtor community – don’t have time to waste looking for stale content. That’s why our team of editors carefully reviews each listing to ensure it meets our high editorial standards”

Joshi also said that one of the other differentiators of MLSGTA is the simple design behind the sites user interface. In a live presentation that was projected on a 75-inch HD monitor, a member of Joshi’s team demonstrated how easy it was to quickly narrow a search for homes and apartments with specific characteristics.

Speaking to the audience as the demo proceeded, Josh highlighted the extensive filters that the site uses, where by searchers can just focus on types of properties, such as Residential, Multi-Family, Industrial, Office, Retail, and a lot more. Buyers can filter out rental properties, while renters can shorten the list and look only for rental property.

“It’s not just whether you want to buy or rent…you can quickly cut down the list into a manageable short list by identifying other characteristics for your search – including the number of bathrooms, bedrooms, and the minimum and maximum listing price” 

In addition to an interactive map search function, Joshi also demonstrated the ease of reading the listings on the site, saying that visitors will save a lot of time using the features in MLSGTA.CA:

“Many listing sites “bait” you into diving deeper and deeper into the underbelly of their site. We don’t do that! Right off the bat, our listings feature a profile shot of the property, tells you the location and the price. You can quickly read a snapshot of the property description too; and scan the helpful icon-based dashboard below each listing that quickly tells you how many beds and baths it has”

According to Joshi, clients can quickly skip a listing if they don’t like what they see, and move on to another property of interest.  All of these capabilities, according to Joshi, will cut down home and property listing search time by anywhere between 35% to 50%.

Attendees were also made aware of the company’s plans to include fresh new content regularly on the site. In the coming months, in addition to other specially curated content, plans are afoot for industry professionals to also contribute blogs and helpful tips of interest to visitors.

Joshi promised many more site-update announcements to follow.

About MLSGTA.CA

MLSGTA.CA is a premier real estate listing and search site that puts buyers, renters and property sellers in touch with each other through an extensive online database. The hundreds of fresh listings available are specifically curated by a team of realty professionals, in order to make sure they match the site’s high editorial standards. The site also offers a wide array of property-related news, commentary, blogs and