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The SmartBuyGlasses Optical Group is a world leading designer eyewear e-retailer, with websites in over 30 countries. The company was an early adopter to the online eyewear market, starting in 2006, selling prescription eyewear, sunglasses and contact lenses in Australia before expanding globally. Today, SmartBuyGlasses is the one stop shop for all eyewear needs, giving customers the power to shop their style. With over 180 brands and 80,000 products available, customers get their perfect unique look at amazing value. SmartBuyGlasses are the eyewear fashion experts offering big name designers along with the most exciting niche brands.


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Press Releases

Singles Day Is Going Global - Here is How Online Retailer SmartBuyGlasses Is Adapting

More Released on November 8, 2019

SmartBuyGlasses brings you the best Halloween costume ideas for your frame shape

More Released on October 14, 2019

How to get your accurate glasses prescription straight from your phone (Source: SmartBuyGlasses)

More Released on June 6, 2019

Block blue light with SmartBuyGlasses!

More Released on June 5, 2019

SmartBuyGlasses Honors Our Vets With Exclusive Military Discounts

More Released on May 24, 2019

SmartBuyGlasses to Launch a Black Friday AND Cyber Monday Sale Event

More Released on November 20, 2018

SmartBuyGlasses Brings You 100 Designer Frames All For Under $100

More Released on August 28, 2018

SmartBuyGlasses to Launch a Mega Sale Event

More Released on July 30, 2018

Influencer marketing: 5 ways you’re doing it wrong by SmartBuyGlasses

More Released on March 27, 2018