Pactera EDGE Launches Intelligent Experience Platforms Practice to Capitalize on Technology Partnerships and Produce Unique, Personalized, AI-powered Digital Experiences

Pactera EDGE, a leading global digital and technology services solution provider, announced today the launch of their Intelligent Experience Platforms Practice, designed to infuse intelligence across customer experience touchpoints.  The new practice offers clients end-to-end services that optimize the user experience, craft powerful content, and accelerate growth – all powered by advanced human-centric algorithms.

With 93% of B2B buyers preferring to buy online once they’ve identified the product or service they want (data source: Forrester), engaging content becomes a critical catalyst to closing the sale.

“We’re very excited to launch the Intelligent Experience Platform Practice because it enables our clients to ensure data and intelligent experiences are optimized for maximum client-side adoption,” said Venkat Rangapuram, CEO of Pactera EDGE. “We’re entering a post-pandemic environment where winners will be defined by their ability to harness strategy, content, and advanced technologies to effectively tap the connected-commerce goldmine.”

The Intelligent Experience Platforms Practice will take advantage of developments in personalization and intelligence technologies that further encourage customer loyalty and amplify the impact of every customer engagement.

“We will capitalize on advances in AI to power bespoke-experiences that bolster the impact of every customer engagement,” said Brian Byer, Vice President, GM of the newly created practice.  Mr. Byer continued, “The practice will leverage our deep relationships with industry leaders such as Acquia, Adobe, Sitecore, SAP & many more leading technology platform providers to provide unrivaled, hyper-relevant, unique global enterprise solutions.”

Key to enabling intelligence-driven experiences is Pactera EDGE’s industry-leading capability to quickly collect and deliver large volumes of high-quality training data across multiple data types through its proprietary OneForma™ platform.

“Intelligent experiences that perform, start and end with customer-centricity. Supported by our FUEL™ methodology which brings together Design Thinking and Agile at Scale, the Intelligent Experience Platforms Practice helps companies deliver personalized user experiences that improve the journeys of the customers they serve,” reports Mike Edmonds, Chief Experience Officer at Pactera EDGE.

The new practice consists of a global, 200 person team, and will be led out of the Pactera EDGE, New York City office.

To learn more about Pactera EDGE’s Intelligent Experience Platforms visit:

https://www.pacteraedge.com/content-commerce-platforms

Pactera EDGE helps businesses identify, define and most importantly, prioritize their digital transformation, harnessing the latest innovations in AI, Globalization, and Data Science, to ensure they succeed in the face of ever-evolving market conditions. The company’s core competencies are in data, intelligence, experience, and globalization which they leverage to deliver human-centric solutions for complex enterprise-level business challenges.

To learn more about Pactera EDGE visit: https://www.pacteraedge.com

About Centific

Centific brings together data, intelligence, and experience to deliver human-centric solutions that solve complex business challenges. Clients include more than 100 of the Global 500 companies with industry concentrations including consumer packaged goods, retail, software and technology, healthcare, travel, and hospitality. Centific is a global organization with offices in the US, Europe, India, China, and Southeast Asia.
With retail industry expertise in the E2E value chain of Data and applied AI, Centific enables retailers to accelerate their digital transformation to drive a triple play of results: happier consumers, associates, and shareholders. We reimagine experiences by partnering with companies to drive tangible ROI, decrease waste, and optimize operations.

To learn more about Pitaya.AI visit http://www.pitaya.ai.

To learn more about Centific visit http://www.centific.com and follow us on LinkedIn.