Posture360 CEO Leading Korea Insurance Companies Towards a Digital-First Approach

Industry: Health & Fitness

William Choi, CEO of Posture360 encourages insurers in Korea to cross over the red tape and integrate digital-first ideas, products and services into their offers in order to be relevant in this customer-first world we live in today.

Seoul (PRUnderground) November 12th, 2018

The Insurance Summit on Industrial Revolution 4.0 organized by Asia Insurance Review gave C-suite of insurers, executives, and experts from various industries all around the world an opportunity to deep dive on the relevant theme ‘Insurers Need to Step up Their Game, A Brave New Disrupted Tech World’.

William Choi, CEO of Posture360 participated as panelist on the topic ‘Special CEO Spotlight on Korea’ on Day 1. This tackled on the challenges and opportunities facing the Korea insurance market in the light of tech innovation and disruptions, and changing demographics as well as the future directions for insurers.

“Korea has one of the best technology development and adoption rate in the world. This means that Korea Insurers have an amazing platform that will take their company to the next level only if they are willing to take the risk and integrate digital-first ideas, products and services into their offers.”, said William.

On Day 2, William shared his knowledge on ‘Strategic Tips on Working with Start-ups’ and also participated as the chairman for panel discussion on the topic ‘Insurtech Perspectives: Bridging Barriers and Creating Solutions’.

“If insurance companies want to stay relevant in this customer-first world we are in today, they must cross over the red tape, create a strong business model in collaboration with start-up companies, and take the initiative to advocate the idea internally. Additionally, time is of the essence. Insurers must act as soon as possible, because in this fast-changing world, what is relevant today may not be relevant tomorrow.”

William Choi is an award-winning entrepreneur and the Founder & CEO of Posture360, the world’s first integrated posture products and technology company that provides digital analytics for the insurance, medical, and retail wellness industry. Posture360 is on a mission to transform global health by innovating revolutionary product experiences that align the body for optimal posture morning, day and night.

About Posture360

POSTURE360 helps people love balance and love life by innovating revolutionary product experiences that align the body for optimal posture morning, day, and night.

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