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Sunrise Premiums Launches New Blog on Travel Incentive Marketing

Industry: Travel

The travel incentive experts at Sunrise Premiums will share their expertise on motivating and rewarding customers and employees.

New York, NY (PRUnderground) March 10th, 2012

Sunrise Premiums, the leader in travel incentive marketing programs, has been sharing their expertise via social media and webinars for years.  This week they will launch  The blog will feature tips and guidelines for how to effectively set up an incentive marketing campaign.  Because their premiums have helped Auto dealers, health clubs, not for profits and other small businesses increase revenue by upwards of 30%, the blog will contain be an instant hit for any organization looking to increase sales.

The President of Sunrise Premiums, Steve Kessler, will be the primary author of the blog with help from other industry experts.  Steve Kessler has been involved in sales and marketing for over 20 years.  The idea for the blog came about when Steve realized that many businesses did not understand how to effectively use travel incentives to increase sales, generate leads and reward employees.  After watching some clients increase sales dramatically using travel packages, while others saw minimal results, he realized there are commons elements to every successful campaign.  The blog will be a blueprint to incentive marketing success.

“Travel incentives are perfect for small businesses. You will generate more leads, close more sales and increase repeat business because if you gift a customer a vacation they will remember you.”

Each week, Steve, will share proven strategies that either he has used directly or his clients have used to grow their business.  Increasing sales is not the only subject Steve will cover. He will also cover strategies on how to reward your employees with travel vouchers.  A motivated workforce is a productive workforce.  Visit the new blog at

About Sunrise Premiums

A trendsetter in the Travel Incentives industry since 1997, Steven Kessler launched Sunrise Premiums because he holds the recipe to growing your business. By partnering with with top-notch airlines, hotels and travel businesses worldwide, Sunrise Premiums developed unparalleled results-oriented travel incentive packages for pennies on the dollar.

Sunrise Premiums is constantly on the hunt for innovative ways to meet the demands of a changing market so that customers are assured that they are doing business with the best in the business. Our customers’ satisfaction and that of your customers is secured because unlike most travel incentive providers, all packages/certificates purchased from Sunrise Premiums are backed and fulfilled by our travel partner, Prestige Travel. Sunrise Premiums and Prestige Travel entered into a financial partnership in 2003 to better serve our customers.

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