“The Fash Life” – New digital TV series highlighting Influencer life to launch this October
Industry: Digital Media
The Fash Life Series is a new show created by and starring Digital Influencers.
Los Angeles, CA (PRUnderground) September 18th, 2019
The Fash Life Series is a new show created by and starring Digital Influencers. The series is part talk show, part sketch comedy and 100% fun! The show allows you to get a look inside the lives of your favorite Influencers, see what really happens behind the scenes of that “perfect” Instagram shot and learn the latest fashion, beauty and lifestyle tips and trends. Each 3 to 15 minute episode is optimized to be viewed on social media platforms and mobile devices allowing brands to be linked directly within the platform itself.
Actress/Writer turned Fashion/Lifestyle Blogger Lisa Valerie Morgan realized that despite the ever growing number of Blogger Boss Babes running their own mini brand empires, many still think of these girls (and guys) as “people who take selfies.” Morgan set out to create the first Influencer focused comedy show by enlisting the help of Award Winning Filmmaker Rebecca Hu (Winner of Project Greenlight’s 2016 Writing Competition and a 2017 LA Emmy Award). The two ladies began seeking out collaborations with top digital influencers and brands to create their 20 episode first season. The show’s cast has a combined following of almost 4 million Instagram followers and millions more followers on their other social media platforms.
The Fash Life is an innovative, creative and organic way to let audiences engage with brands. The show features an endearing cast of series regulars, along with a revolving cast of guest Influencers who bring their followers along for a shop-able journey.
Season one cast includes seasoned actresses Ashley Dulaney (The Act, Justified), Linda Kang (Stranger Things, Star), Mhairi Morrison (Feathers and Toast), Mia Ella Mimica and Project Runway Junior Contestant, Designer and Reality Star Matt Sarafa. Additional Cast includes Elizabeth Keene, Stuart Brazell, Sydne Summer, Elaine Daneshrad, Gregory Dava, Candice Nikeia, Rachel Pitzel, Sheree Ho, Hayley Gripp, Diana Espir, Kelleth Cuthbert, Maryam Ghafarinia, Zia Domic, Alisha Taneja, Dawn McCoy, Merlin White, Kali Passiglia, Daphne Blunt and series creator Lisa Valerie Morgan. Featured brand partners include Trina Turk, CURRENT/ELLIOTT, Miss de Gaspe, Chomps, Beaming, Gelson’s Markets, The Dog Bakery, PawsdeLuxe, Douglas Elliman and Coded PR.
Morgan, Hu and the entire cast had a blast creating The Fash Life and they can’t wait for their followers to join in on the fun. As much as these Digital Content Creators take their jobs extremely seriously, they can’t help at laugh at the chaos behind the scenes. From standing on chairs in restaurants, filling canoes full of flowers on a windy day and photo shopping in the foamy details of the perfect Kahlua Espresso Martini, The Fash Life will take you along every step of the way.
The show has already begun airing its “Fash Life Bytes” (mini interview episodes featuring a behind the scenes look at influencer life). A new “Byte” will be released on the show’s YouTube page every Monday, Wednesday and Friday followed by full episodes starting on October 23, 2019.
About The Fash Life series
The Fash Life Series is a new show created by and starring Digital Influencers. The series is part talk show, part sketch comedy and 100% fun! The show allows you to get a look inside the lives of your favorite Influencers, see what really happens behind the scenes of that “perfect” Instagram shot and learn the latest fashion, beauty and lifestyle tips and trends.