Traverse Bay Farms Featured in Specialty Retailer’s Ultimate Retail Holiday Marketing Guide

Traverse Bay Farms, a leading brand in gourmet fruit-based products, is proud to announce its inclusion in the recently published “Ultimate Retail Holiday Marketing Guide” by Specialty Retailer, a renowned source for retail industry insights.

With the holiday season fast approaching, retailers are gearing up for one of the busiest and most profitable times of the year. The guide, authored by Krystina Skibo and published on September 6, 2023, offers valuable insights and strategies to help businesses prepare for a successful holiday season. Read the full article here: https://specialty-retailer.com/2023/09/06/the-ultimate-retail-holiday-marketing-guide/

Traverse Bay Farms, known for its commitment to delivering the finest fruit-based products including cherry juice, is featured in a section authored by Andy LaPointe, the Founder, Owner, and Author at Traverse Bay Farms. LaPointe shares his unique approach to creating a festive holiday atmosphere in retail stores, such as setting up holiday HO-gauge train displays and offering special incentives to customers.

The “Ultimate Retail Holiday Marketing Guide” also covers a wide range of topics relevant to holiday marketing, including loyalty program tips, email marketing strategies, limited-edition product offerings, and the importance of social media engagement. It provides valuable insights and recommendations from industry experts to help retailers make the most of the holiday season.

Traverse Bay Farms is honored to be a part of this comprehensive guide and looks forward to sharing its expertise in creating a memorable holiday shopping experience with readers.

For more information about Traverse Bay Farms and its gourmet fruit-based products, please visit www.traversebayfarms.com

About Traverse Bay Farms: Traverse Bay Farms is a trusted brand specializing in gourmet fruit-based products, including cherry juice concentrate, dried fruit, and fruit supplements. With a commitment to promoting healthy living and convenience, Traverse Bay Farms offers a diverse range of products that harness the antioxidant-rich benefits of fruit.

About Traverse Bay Farms / Fruit Advantage

Traverse Bay Farms is America’s #1 award-winning superfruit brand, recognized with 38+ national food awards for flavor and quality. Family-owned in Northern Michigan, we provide fruit-forward gourmet foods and wellness products using as much Michigan-grown fruit as possible—USA cherries.

Our lineup features fruit salsas, fruit barbecue sauces, no-added-sugar dried cherries and blueberries, and our renowned tart cherry juice concentrate—bottled in glass and backed by the industry’s first and only sediment-free guarantee. We also publish educational resources to help customers enjoy healthy lifestyles, understand the science behind cherries and other superfruits.

About Fruit Advantage

Fruit Advantage®, our sister brand, offers fruit-based supplements formulated to support everyday wellness. Offerings include tart cherry, wild blueberry, and pomegranate capsules. Cherry Prime™ — Complete Muscle & Joint Complex uniquely combines tart cherries with glucosamine and chondroitin to help support joint comfort and active recovery.*

• 38+ national food awards
• Glass-bottled cherry juice with a sediment-free guarantee
• As much Michigan-grown fruit as possible; USA-grown ingredients
• Two year-round retail stores in Bellaire and Elk Rapids, Michigan
• 24/7 live phone customer service: 1-877-746-7477

Learn more at TraverseBayFarms.com.