Traverse Bay Farms Offers Best By Date on Cherry Juice Concentrate Product

Due to continued customer demand, Traverse Bay Farms has updated the product date formatting on the Montmorency Tart Cherry Juice Concentrate from the Julian Date Code to the “Best By” date. In addition, Traverse Bay Farms offering free shipping the cherry juice, dried cherries, tart cherry capsules and more.

According to Andy LaPointe, Director of Marketing with Traverse Bay Farms, “The tart cherry juice concentrate is the only product in our nationally award-winning and all- natural product line that still had the Julian Date Code on the finished product. The Julian Date Code on the bottles represented when then cherry juice was produced.”

Mr. LaPointe continued, “As mentioned, all of our other products, including our nationally award-winning salsa, jams, barbecue sauces and others all have the “Best By” printed in the final product. So now was the time switch to this easy-to-read format for the cherry juice concentrate, too. We wanted to make this change several months back, but with everything happening in the world including the Covid-19 pandemic it took a little longer to begin using this format. The change now makes it simpler across our entire line of products to know the “Best By” date for any Traverse Bay Farms products.“

About Traverse Bay Farms:

Traverse Bay Farms is a nationally award-winning super fruit company with an online website at www.TraverseBayFarms.com and two retail stores located in Northern Michigan. The company has stores in Downtown Elk Rapids and Bellaire and offers a complete line of awarding winning fruit salsas, fruit BBQ sauces, dried fruit and super fruit products. The company ships to all 50 States from their website. They ship all super fruit products include tart cherry juice concentrate, tart cherry capsules and more. The company offers free shipping on all of their products.

About Traverse Bay Farms / Fruit Advantage

Traverse Bay Farms – America’s #1 award-winning superfruit brand – Inspired by Northern Michigan, recognized with 38+ national food awards for flavor and quality. Family-owned in Northern Michigan, we provide fruit-forward gourmet foods and wellness products using as much Michigan-grown fruit as possible—USA cherries.

Our lineup features fruit salsas, fruit barbecue sauces, no-added-sugar dried cherries and blueberries, and our renowned tart cherry juice concentrate—bottled in glass and backed by the industry’s first and only sediment-free guarantee. We also publish educational resources to help customers enjoy healthy lifestyles, understand the science behind cherries and other superfruits.

About Fruit Advantage

Fruit Advantage®, our sister brand, offers fruit-based supplements formulated to support everyday wellness. Offerings include tart cherry, wild blueberry, and pomegranate capsules. Cherry Prime™ — Complete Muscle & Joint Complex uniquely combines tart cherries with glucosamine and chondroitin to help support joint comfort and active recovery.*

• 38+ national food awards
• Glass-bottled cherry juice with a sediment-free guarantee
• As much Michigan-grown fruit as possible; USA-grown ingredients
• Two year-round retail stores in Bellaire and Elk Rapids, Michigan
• 24/7 live phone customer service: 1-877-746-7477

Learn more at TraverseBayFarms.com.