Traverse Bay Farms Partners with Blockchain Tracking and Tracing Company
Industry: Food & Drink
Traverse Bay Farms has partnered with Michigan-based, blockchain start up AgTracer. The entire gourmet food product line of Traverse Bay Farms, including tart cherry juice, Fruit Advantage Cherry Capsules and more will soon be available on the AgTracer blockchain.
Bellaire, MI (PRUnderground) March 12th, 2021
Traverse Bay Farms has partnered with Michigan-based, blockchain start up AgTracer. The entire gourmet food product line of Traverse Bay Farms, including tart cherry juice, Fruit Advantage Cherry Capsules and more will soon be available on the AgTracer blockchain.
According to Andy LaPointe, Managing Director with Traverse Bay Farms, “We are very excited to announce we will soon be working the Michigan-based blockchain startup AgTracer. This partnership with help our customers trace the exact origin date and ship date of our products from our distribution center to the store shelves.”
Mr. LaPointe continued, “Customers demand more transparency in the foods they eat. Customers want to know how long a product has been on the stores shelfs. Where the products were shipped from and how long it was in transport. This partnership can trace the lifestyle all through distribution.”
Traverse Bay Farms and Fruit Advantage products are made following Good Manufacturing Practices (GMP). This means every batch of Traverse Bay Farms and Fruit Advantage products are made following a strict production method and system.
Mr. LaPointe continued, “Once our gourmet food products are added to the public blockchain customers will also be able to find specific product recipes, certification information and more.”
Traverse Bay Farms and Fruit Advantage originated in 2001 with the mission of providing a complete line of fruit-based products for every meal of the day. The company offer tart cherry juice, nationally award winning salsa, cherry barbecue sauce, apple barbecue sauces, jams, dried fruit, including tart cherries and more.
The Fruit Advantage line of fruit-based supplements offers tart cherry capsules, wild blueberry capsules, pomegranate capsules and more. Each supplement offers the amazing natural health benefits of the underlying fruit.
To learn more about Traverse Bay Farms Montmorency Tart Cherry Juice Concentrate and Fruit Advantage Tart Cherry Capsules visit www.TraverseBayFarms.com
Contact Information:
Traverse Bay Farms / Fruit Advantage
7053 M-88 South
Bellaire, MI 49615
1-231-533-8788
https://www.TraverseBayFarms.com
https://www.FruitAdvantage.com
About Traverse Bay Farms / Fruit Advantage
Traverse Bay Farms – America’s #1 award-winning superfruit brand – Inspired by Northern Michigan, recognized with 38+ national food awards for flavor and quality. Family-owned in Northern Michigan, we provide fruit-forward gourmet foods and wellness products using as much Michigan-grown fruit as possible—USA cherries.
Our lineup features fruit salsas, fruit barbecue sauces, no-added-sugar dried cherries and blueberries, and our renowned tart cherry juice concentrate—bottled in glass and backed by the industry’s first and only sediment-free guarantee. We also publish educational resources to help customers enjoy healthy lifestyles, understand the science behind cherries and other superfruits.
About Fruit Advantage
Fruit Advantage®, our sister brand, offers fruit-based supplements formulated to support everyday wellness. Offerings include tart cherry, wild blueberry, and pomegranate capsules. Cherry Prime™ — Complete Muscle & Joint Complex uniquely combines tart cherries with glucosamine and chondroitin to help support joint comfort and active recovery.*
- 38+ national food awards
- Glass-bottled cherry juice with a sediment-free guarantee
- As much Michigan-grown fruit as possible; USA-grown ingredients
- Two year-round retail stores in Bellaire and Elk Rapids, Michigan
- 24/7 live phone customer service: 1-877-746-7477
Learn more at TraverseBayFarms.com.




