The KIDS FIRST! Film Festival is a project of the Coalition for Quality Children’s Media (CQCM), a national, nonprofit organization that promotes quality children’s media. The CQCM was founded in 1991 by a group of parents, educators, and filmmakers who were concerned about the lack of quality children’s media available. The CQCM’s mission is to teach children critical viewing skills and to increase the visibility and availability of quality children’s media. The CQCM accomplishes this mission through a variety of programs, including: ● KIDS FIRST! Film Festival ● KIDS FIRST! Film Critics ● KIDS FIRST! Coming Attractions podcast ● KIDS FIRST! website