A Welcome to a brand new reality! Welcome to Top Notch NME By Craig Washington. Top Notch is a state of mind that comes from within...that’s the NME (in me). Top Notch stands for the highest point, the best, the top of the line. It’s an Elitist state of mind and my clothing line is an extension of my mindset. When I say “Elite” I’m not saying I’m better than anyone else, I’m saying that the force that drives me causes me to continuously seek the best in and of myself.