PRUnderground was mentioned this month in the Social Media Today article “The Pros and Cons of Social Media Press Releases” by Melissa Thompson. Fortunately we were mentioned in the ‘pro’ (and not the con) section. In the section of the article Publicity and Getting into Google News, they wrote up one of our case studies from… Read more »
When your company receives an honor or award like being named to the INC. 5000 list of the fastest-growing private companies, it’s definitely something you want to announce. (Any honor is worth announcing) Congratulations to Fusion PPT and FreightPros who both made the list this year and put out press releases on PRUnderground.com to get… Read more »
Not every press release must be exciting to get attention on the web. Some practical businesses use press releases to provide practical advice, and that can be very much appreciated by readers and searchers out there. For example, D.C. Mosquito Squad, a pest control company based in the Washington DC area, put out a release… Read more »
The most important part of your press release on PRUnderground.com is the headline. Do NOT take this lightly. If your headline doesn’t work, then that poignant quote from your CEO in paragraph 3 or even that big announcement in the first sentence do not matter – because they are much less likely to get read…. Read more »
Every month we like to show real results from press releases run on PRUnderground.com. Here is one from last week entitled “Texas Honors Small Business Owners by Celebrating Social Media Day June 29“. It basically announces the third annual DFW Rocks Social Media 2014 conference hosted by social media coach/strategist Lissa Duty. So let’s take… Read more »
