A lot of us would like to put out regular press releases to show that our companies are active and to get our news out into Google News, social media and the web. But they do take time to write, so sometimes it can be a good thing to outsource to an expert. If you… Read more »
An online press release is an official company announcement meant to be distributed and re-published to hundreds of news and TV websites, search engine, and social media. In its simplest form, it is an extremely easy thing to write, and this beginner’s guide will help you in a step-by-step way to effectively do it yourself…. Read more »
Copyright violation is a serious offense (up to $150,000 in fines and potential jail time!), so always be sure you have the rights to use any image (or text copy) in your press release. NEVER steal/borrow someone else’s photo and use it in your press release (or anywhere else). You just do not need to… Read more »
A lot of the reasons we do press releases are to communicate our company’s growth and positive activities throughout the year, but sometimes it is hard to come up with new topics each month. So we brainstormed 6 great ideas for press releases that make sense in December. Charitable Activities: Maybe your company donates to… Read more »
Black Friday is one of the biggest shopping days of the year. It falls the day after Thanksgiving (November 25th this year) and often features great deals on products and services. The question for marketers and publicists is whether it makes sense to run a press release for your business for Black Friday. We will… Read more »
